Melinda Gates launched her organization Pivotal Ventures in late 2022. I was the assistant designer on an 8 week organic social launch campaign. I created graphics and animation for Instagram, Linkedin, Twitter, and Facebook. The goal for this campaign was to widen Pivotal Ventures brand awareness, engaging communities that would benefit from their partner organizations.
A selection of posts are below.
This call to action post helped direct the audience to the website, encouraging them to sign up for the email list.
